CLIENT

Major League Baseball


ROLE

Design & Art Direction
Event Management

 

Lead design on the visual representation of All-Star Week events in Denver, Colorado. Collaborate across creative, marketing and special event teams to successfully build events from concept to completion. Design and art direct style guide, ballpark, LEDs, city, OOH and print assets.

 
 

ALL-STAR GAME LED DESIGN

 

LED ART DIRECTION

Developed Game in Progress, Player Introductions, Sponsorship Treatments and Animation Direction for mainboard and ribbonboards.

EVENT EYE CANDY

Created individualized looks per event, all falling under the same graphic umbrella. All-Star Week events - Home Run Derby, Futures Game, Celebrity Softball, High School All-Star Game and All-Star Game.

 

all-star week event DESIGN

 

Event management

Lead LED point of contact for all All-Star Week events. Managed creative workflow, timelines, asset delivery and graphic run of show.

BALLPARK DESIGN

Developed graphic treatments for all physical ballpark signage in and out of stadium. Oversaw production and install.

 

all-star week gallery